Director’s Corner, Q4, 2014

As 2014 comes to a close, our thoughts begin to focus on our families, our successes and our plans for the future.   This past year has been a great one for AAA Driver Programs and we’ve delivered on our goal of providing the best in driver safety training curricula and materials. In June, we released our long-awaited Driver Improvement Program update – complete with all new video, Instructor Guide and student workbook.  In addition, we revamped the popular brochure – One Drink can be Too Many – with new data and research surrounding the lasting effects of alcohol in the body. How To Drive continues to become more popular among private driving schools, colleges and high schools.  Looking ahead to 2015, How to Drive will also celebrate its 80th anniversary.  A major milestone when you consider the fact that AAA pioneered driver training back in 1935.

The AAA Foundation for Traffic Safety study, Evaluation of Beginner Driver Education Programs: Studies in Manitoba and Oregon, provides us with support in the effort to demonstrate the effectiveness of driver education and training. Your continued efforts will make a difference.

We are pleased to have had the opportunity to work with some of the best and brightest safety professionals in the field. You are the reason we do what we do and your passion inspires us to always strive harder.

There is certainly more work to do in training safe drivers, but we are confident that you will rise to the challenge. As you make plans for 2015, know that AAA is by your side to provide you with the most comprehensive and up to date curriculum and training materials available. We will always be working to provide everything you need to succeed, just as we’ve done for the past 112 years.

Keep up the good work!  Happy Holidays and have a Happy New Year.

Jack Coleman
Director, Driver Training and Student Auto Skills

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